blog
26/08/2025
Instagram Adds More Protection Features for Young Users

What new safety features is Meta adding on Instagram for underage users?”

Meta is once again expanding its protections for underage accounts, with several new Instagram features aimed at raising awareness of its different banning and reporting mechanisms, as well as making it easier for kids to avoid possible danger.

First and foremost, Meta is introducing a new “Safety Tips” prompt within chats, which will provide a quick access to information on how to recognise scammers and exercise caution while talking with strangers.

As shown in this example, young users will be able to swiftly block any account using quick links, and Meta has also added more information about when the account was created to provide context.

Meta has also implemented a combined block and report option within DMs to further streamline the process.

Meta is also strengthening its protective features for adult-managed teen accounts and removing all teen accounts, regardless of type, from recommendations to potentially suspect adults.

Adult-managed teen accounts are obviously a concern:

Earlier this year, our specialist teams banned roughly 135,000 Instagram accounts that left sexualized comments or requested sexual photographs from adult-managed accounts displaying children under the age of 13.  They also eliminated an additional 500,000 Facebook and Instagram profiles that were linked to the original accounts.

Yes, this is still and will continue to be a serious issue, and all platforms must strengthen and market their safety features.

These new additions build on Meta’s existing adolescent protection measures in DMs, such as location data, nudity protection, restrictions on who can contact younger members, and more.

Meta’s most recent Instagram improvements continue its attempts to improve safety for teenage users by offering new features such as in-chat safety tips, quicker block and report options, and stronger limitations on adult interactions with teen accounts.  These methods seek to empower young users to recognise and avoid harmful behaviour, while also increasing safeguards against inappropriate contact.  While the issue of online safety is always ongoing, these enhancements represent another step towards building a more secure environment for kids on the site.

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